Course curriculum

    1. Introduction

    2. Product Background

    3. The Mindset Graph Product Suite

    4. Testing Your Retention: The Suite

    1. Introduction

    2. Positioning & Key Messages

    3. Key Things To Note

    4. Competitors

    5. Testing Your Retention: Competitors

    6. Personas & Ways In

    1. The Demo

    2. Testing Your Retention: The Demo

    3. Demoing For Discovery

    4. Testing Your Retention: Discovery

    5. The Sales Take

    6. Adding A Brand To The Portal

    1. The Mindset Graph Portal: Walkthrough

    2. Understanding The Portal: The Essentials

    3. Testing Your Retention: The Essentials

    4. Understanding The Portal: The Audiences Tactic

    5. Testing Your Retention: The Audience Tactic

    6. Understanding The Portal: The Brand Mentions Tactic

    7. Testing Your Retention: Brand Mentions Tactic

    8. Understanding The Portal: The Brand Verticals Mentions Tactic

    9. Testing Your Retention: Brand Verticals Mentions Tactic

    10. Understanding The Portal: The Related Contexts Tactic

    11. Testing Your Retention: Related Context

    12. Understanding The Portal: The Estimated Scale Feature

    13. Understanding The Portal: The Relevance Tactic

    14. Understanding The Portal: Advanced Table View

    15. Understanding The Portal: The Quadrant View

    16. Understanding The Portal: The Master Panel & Context Explainer

    1. Pushing From The Portal To TTD

    2. Using The Mindset Graph Portal: For Planning

    3. Using The Mindset Graph Portal: For Activation

About this course

  • Free
  • 35 lessons
  • 2 hours of video content

Mindset mastery, starting today

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